Get your message across
|
Content is the key design determinant for any web site. This is particularly true for entertainment-oriented sites. You will have a lot of competition for the erotic entertainment dollar. So it is important to keep your site fresh and exciting; and the only way to do this is to update your content as frequently as possible. Your site will fail if it is not exciting and engaging, in short it should reach out and grab your visitors. It must be constructed in a manner that will not tax the patience of the visitors to your site. You want your site to be easy to comprehend, easy to navigate, and speak directly to the desires and interests of your prospective customers else you risk losing them to one of the many competitor sites. There are three ways of securing quality content. You can try to use free content providers for images and in some cases copy. Generally speaking this is not a preferred route. You can develop your own copy and images, but in many instances individuals will not have the means or capability to do this. You can buy content from one of the many content providers on the web; or you can subcontract with independent artists, photographers, writers, to prepare custom content for your site. Whatever the approach, the main point is that your content must be evocative and stimulate the viewer. The nature of the content you offer must be reflected in every aspect of your site. This is the most effective way to implement your market strategy, and communicate your brand and image. The animation you use, if you use animation, or similar visual methods. Your logos; the icons you select; the aesthetics of your site's background; the banners you use to promote the site; age validation and warning pages; subscriber's/member's pages; customer support/FAQ pages; tour/preview pages; subscription and payment pages, all should be coordinated and harmonized with your general site theme. It might be helpful to critique the web sites of existing erotic enterprises; this way you can get ideas of what to do and what not to do. It is also useful to consider storyboarding your design before jumping right into the development of the site. As with the content, you have the option of doing the design and development of your site yourself/in-house, or you can outsource the task. The same holds true for the maintenance and update of your site, you must either perform these tasks yourself or farm them out. Finally, you must give sufficient thought and resources to advertising and promoting your site, including both the pre-launch period and the ongoing life cycle of the site, |
|
(Our sample photos are not as explicit as those you would run on your site, but they will give you some idea of what can be done.) (Our sample story is sanitized as it is only intended to serve as a model for what could be written for your clientele.)
|